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“Japanese Small and Medium Enterprises Tackling Social Issues – “”Attractiveness of Japan”” from the Perspective of Foreign Owners and Employees”
社会課題に挑む日本の中小企業〜外国人経営者・社員からみた「日本の魅力」~
Business
Enterpreneurs
Foreigners
Marketing
SMEs
Program date _2024/2/19, 2024/2/26-3/3
Lecturer  /   Prof. Kiyoshi HORI, Vice-President for Academic Affairs and Admission & College of Arts and Sciences
Number of participants  /  10
University  /  Rotterdam Business School (RBS)/ Netherlands, University of Eastern Finland (UEF)/ Finland
Major  /  Digital Marketing, International Business (Marketing, Commerce), Accounting and finance, Marketing and management

What direction should Japan’s manufacturing industry, which once led the world, and especially its small and medium-sized enterprises (SMEs), which have been considered the source of its competitiveness, take in the future? We will examine ways to revitalize the Japanese economy and small and medium-sized enterprises (SMEs) from the perspective of non-Japanese who are engaged in business as owners or employees of SMEs in Japan. Students from the Netherlands and Finland, who are interested in Japan, will be invited to rediscover the “attractiveness of Japan” from various perspectives.

かつては世界をリードした「日本のモノづくり」と、なかでもその競争力の源泉と考えられてきた中小企業は今後どのような方向を目指すべきなのか。我が国経済と中小企業の再活性化の方途を、我が国中小企業で経営者あるいは従業員としてビジネスに携わる外国人の視点から考察する。日本に関心を持つオランダおよびフィンランドの学生たちを招聘し、多様な視点から「日本の魅力」を再発見する。

Pick up
Group photo at JFOU Shinjuku Campus
Group photo at Yamato Gokin Co., Ltd
Group photo wtih Japan Finance Corporation Research Institute
Group photo with ThreeHigh Co.,Ltd.
Closing ceremony - Everybody with their completion certificates!
Schedule
  • 2/19
    17:30-18:30
    Online orientation (course outline, self-introduction of participants)
  • 2/26
    -
    Arrival at Haneda Airport
    image

  • 2/27
    10:00-12:00
    Lecture "Introduction to Supply Chain Management during Global Change"
    14:00-16:00
    Lecture "Design Thinking: A problem solving process that helps you to truly understand your customers"
    image

    Morning lecture by UEF Prof. Markus Raatikainen

  • 2/28
    12:30-18:00
    Company visit to Yamato Gokin Co., Ltd
    -Lunch
    -Company introduction session by President, Genjiro Hagino
    -Factory tour
    -Exchange and Q&A session with foreign employees
    18:00-20:00
    Dinner with Yamato Gokin members
    image

    Welcoming speech by President of Yamato Gokin Co., Ltd , Genjiro Hagino

  • 2/29
    9:30-12:00
    Company visit to Japan Finance Corporation Research Institute, Presentation by Research Director Hikaru Fukanuma and research member
    13:30-15:30
    Talk by Nakagawa Japan President Bjorn Heiberg, knife cutting demonstration
    15:30-16:30
    Visit to Tower Knives Tokyo shop
    image

    Presentation of reserach findings by Research Director Hikaru Fukanuma

  • 3/1
    10:00-12:00
    Presentation by ThreeHigh Co.,Ltd., discussion
    14:00-15:00
    Lecture "The internationalization and business restructuring of small and medium-sized
    15:00~
    Explore Tokyo
    image

    Presentation by ThreeHigh Co.,Ltd. representatives

  • 3/2
    9:00-10:00
    Groupwork (presentation preparation)
    10:30-12:00
    Presentation, completion ceremony
    12:00~
    Explore Tokyo
    image

    Visiting students are very serious when preparing for their presentations

  • 3/3
    -
    Departure from Haneda Airport
    image

    Friendship has developed between our Japanese students and visiting students at the end of the program

(What I liked most about this course) Meeting new people, being able to interact with foreign and local employees and employers, and being able to deep dive into the culture of Japan.

Rotterdam Business School

Junior

I got to experience so many different things and I will forever remember this.

University of Eastern Finland

Junior

This is one the most interesting and well organized study trips I have been to. The focus point of it is very interesting for our school and the opportunity to listen to practitioners is just amazing

Rotterdam Business School

PhD